Ok story time.
I designed this dress before we left Melbourne a year and a half ago. When I was pregnant. I designed it as my dream pregnancy and postpartum dress. Something that I could wear through all the body shifts and changes and still feel comfortable and confident and like myself. Then just before I got the sample back I miscarried.
And just to be clear this is absolutely not only maternity wear. It’s a dress for all seasons of life, but to me, it felt like my maternity dream dress. I was heart broken after the miscarriage and I stopped the sample going to production.
Fast forward a year and I was pregnant again and I had the dress sampled again in the new prints. Again, I lost the baby the week before I got my samples. 

Again, I ditched the sample.

But once I was fully focusing on myself, on building my energy back for myself, not just to be ready to try to bring that baby through but so that I could thrive, I felt the pull the get the sample out and rethink it.
And I decided to send it to production.

I love this dress. I didn’t want it to tell the story of loss, I wanted it to tell the story of LIFE. Of life and love and thriving. Because that’s how I’m rewriting my life at the moment. Not a life of loss, a life of love.
So that’s why it’s dropping so much later than the rest of the summer collection. It had a longer journey to go on before it was ready.
But I genuinely love this piece and I know you will love it too.

Coming early next week